LAST UPDATED: JANUARY 2012
If you have additional questions, or do not understand any provisions of this Policy, please contact us at: Webmaster –
In this Policy, we use certain words to mean specific things. This list sets out the definitions we are using for the following words:
“Content Contributors”: These are individuals, other than the Site Administrator, who have permission to upload content to an online Memorial. In the
case of a private memorial, these will just be the Permissioned Users. If the memorial is public, these will be other individuals as well.
“General Public”: These are individuals who do not use the Site but merely view memorials.
“Other Users”: These are individuals, other than the Site Administator, who may use the site. They include Permissioned Users and the General Public.
“Permissioned Viewers”: These are the individuals to whom a Site Administrator has
granted permission to view a private online Memorial.
“Site Services”: These are the Services provided by Park Lawn when you access the Site. They include the ability to create a Memorial, as well
as the ability to lay ‘virtual’ flowers, light a ‘virtual’ candle, upload photos, attach video links, add a memory to the memory book, print content etc.
“Site Administrator”: This is the individual who creates and manages an online Memorial.
“Site Users”: These are any and all individuals who access the Site.
Personal Information We Collect on the Park Lawn Online Memorials Site
Site Administrators: When you create a Memorial on the site and become a “Site Administrator”, we collect your first and last name, your e-mail address and if
you elect to select a payment option (monthly, yearly or permanent) credit card and related billing information.
Other Users: We collect the names and email addresses of Other Users.
It is important for you to remember that while technically information about the deceased and third parties, such as pictures of friends and relatives
of the deceased that appear in photographs, is “collected” by Park Lawn, it is voluntarily posted by users of the Site for their personal purposes.
Such Personal Information is not used or disclosed by Park Lawn for any of its own purposes – the Site has no advertising or third party
applications - and therefore is not subject to this Policy. The content of information posted by both Site Administrators and Other Users is addressed in
Use and Disclosure of the Personal Information Collected on the Site
When you create a Memorial on the Site under one of the paid options, we use your Personal Information to create the Memorial and to bill you for
Administrators and Other Users
We may use your name and email address for the following purposes:
1. Contacting You
Park Lawn maintains a strict “opt-in” policy with respect to contacting you. That means that you decide up-front what information about our
products and services you are interested in receiving from us. For example, you may wish to receive celebrity and public figures’ memorials, the
monthly Inspirational Poem, Newsletter or marketing materials. We ask that you check the box to let us know what information to send to you. If
at any time you no longer wish to receive this information, merely click unsubscribe located at the bottom of one of our e-mails, or contact us at:
firstname.lastname@example.org. Please allow us 7 days to process your unsubscribe request.
have to transfer your Personal Information to them for the performance of the service. In the event that we do so, we will ensure that we have an
agreement in place with such party limiting their use of your Personal Information to the provision of these enforcement services and obliging them
to protect it in a manner equivalent to that provided by Park Lawn.
Subject to the exceptions below, we do not trade, sell or otherwise disclose to any third parties any of the Personal Information you provide to
Park Lawn without your consent, unless required by law.
1. Use of Third Party Site Services
When you use the Site Services, your ISP is provided to one of our service providers and you are automatically linked to their site. Please note that
2. Sale of the Company
Should Park Lawn or substantially all of its assets be acquired by, or transferred to another company or in the unlikely event that Park Lawn goes out of business or declares bankruptcy, the Personal Information Park Lawn has collected for the operation of this Site will be
transferred to or acquired by the third party. The third party will use your Personal Information in the same manner as described in this Policy,
subject to any changes they may make to the operation of this Site and the Policy.
If Park Lawn voluntarily ceases to operate for any reason, your Personal Information will be retained for 7 years and then destroyed.
Accuracy of Personal Information on Park Lawn
It is your responsibility to ensure that the Personal Information on Park Lawn is as accurate, complete and up-to-date as is necessary for the
maintenance of your account and ability to access the Site Services.
Storage and Retention of Personal Information
Your Personal Information may be stored outside of Canada and the governments, courts or law enforcement or regulatory agencies of those
countries may be able to obtain disclosure of your personal information through their domestic laws.
Park Lawn retains your Personal Information for as long as you maintain an account with us and access the Site Services. Should you no longer
wish to maintain an account with us, you have two options:
Account Deactivation: If you are not sure about maintenance of your account, you may deactivate it by advising us at email@example.com.
Within forty-eight (48) hours the Memorial will not be available on the Site. We retain the information in the deactivated account and the associated
Memorial for ninety (90) days. We provide you with this period of time so that you do not have to recreate all of the information on the Memorial and
the Personal Information you have provided to us. At any time during this period you may advise us that you wish to reactivate it by contacting us at:
firstname.lastname@example.org. After the expiration of the ninety-day period, Park Lawn will permanently delete all of your Personal
Information and the Memorial you have created.
Account Deletion: You may delete your account by contacting us at: email@example.com. Your account and the Memorial will be deleted
within 48 hours. When you choose this option, the Memorial which you have created and the Personal information you have provided to us is
permanently deleted. Should you or someone else subsequently decide that you wish to reinstate the Memorial, you must resubscribe and recreate
all of the Memorial content. Therefore please carefully consider your decision to delete your account before you do so.
Security of Your Personal Information
Park Lawn uses industry appropriate security measures to protect your Personal Information against loss or theft, as well as unauthorized
access, disclosure, copying use or modification. The safeguards include technical, administrative and physical security safeguards. All of the
information on Park Lawn is backed up on a regular basis.
Users that are 16 Years of Age or Younger
Park Lawn does not knowingly collect Personal Information from children under the age of 16. Children under the age of 16 require the
permission of a parent or guardian in order to submit their Personal Information to the site. The parent or guardian will be responsible for this
Personal Information on the site. Should Park Lawn become aware that Personal Information has been collected from a child under the age
of 16, we will make reasonable efforts to contact the parent or guardian of the child.
Access to Your Personal Information
You may obtain access to your Personal Information by contacting us at: firstname.lastname@example.org
Complaints or Questions Related to how Park Lawn Manages your Personal Information.
Please direct any further questions or complaints about the use of your Personal Information to: email@example.com
Modifications and Updates to this Policy
Park Lawn may change, edit or update this Policy at any time without notice. You are encouraged to view the Policy whenever you submit
information to the site in order to see the current version. For your ease of reference, we have put the date of the last revision of the Policy at the
beginning of this document.